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Illustrative beauty photo about delivering the welcome promise after the sale.

Illustrative beauty photo about delivering the welcome promise after the sale.

LIHA Beauty Welcome Email Case Study: Building Trust Beyond the Discount

Our LIHA Beauty welcome email case study examines brand trust, the first-order offer and the after-sale experience we would test.

3 hours ago4 min read

A woman considers a skincare product in an illustrative photo about clarity after the first purchase.

A woman considers a skincare product in an illustrative photo about clarity after the first purchase.

Soft Services Email Case Study: Product Education After the First Purchase

Our Soft Services email case study examines product education and what we would test to give one-time beauty customers a reason to return.

1 day ago4 min read

Welcome Emails for Beauty and Wellness That Build Trust, Drive Discovery, and Engage Subscribers

Welcome Emails for Beauty and Wellness That Build Trust, Drive Discovery, and Engage Subscribers

Welcome Emails for Beauty and Wellness That Build Trust, Drive Discovery, and Engage Subscribers

A new subscriber is not a new customer yet.

2 days ago10 min read

A woman opens a birthday gift in an illustrative editorial image about customer retention.

A woman opens a birthday gift in an illustrative editorial image about customer retention.

REVOLVE Email Case Study: Birthday Marketing for Customer Retention

Our REVOLVE email case study examines a birthday invitation and the customer experience we would test to encourage a return purchase.

2 days ago4 min read

Why Website Traffic Alone Doesn't Pay Off in Ecommerce

Why Website Traffic Alone Doesn't Pay Off in Ecommerce

Why Website Traffic Alone Doesn't Pay Off in Ecommerce

A click is not a customer. It is an introduction.

5 days ago11 min read

She Loved Your Moisturizer and Still Didn't Reorder. Here's What Your Emails Missed.

She Loved Your Moisturizer and Still Didn't Reorder. Here's What Your Emails Missed.

She Loved Your Moisturizer and Still Didn't Reorder. Here's What Your Emails Missed.

You checked the reviews. Five stars. "Holy grail." Someone called the texture "unreasonably good." You screenshot it for your team.

Nov 16 min read

How to Audit Your Post Purchase Email Flow in One Afternoon

How to Audit Your Post Purchase Email Flow in One Afternoon

How to Audit Your Post Purchase Email Flow in One Afternoon

Oct 1610 min read

Order Confirmations Need a Glow Up

Order Confirmations Need a Glow Up

Order Confirmations Need a Glow Up

Oct 159 min read

What E-commerce Research Really Says About Second Purchases and Retention Metrics

What E-commerce Research Really Says About Second Purchases and Retention Metrics

What E-commerce Research Really Says About Second Purchases and Retention Metrics

Oct 1412 min read

5 Post Purchase Emails Every Shopify Store Needs After Checkout

5 Post Purchase Emails Every Shopify Store Needs After Checkout

5 Post Purchase Emails Every Shopify Store Needs After Checkout

Oct 129 min read

After Checkout Emails That Turn Doubt Into Repeat Purchases

After Checkout Emails That Turn Doubt Into Repeat Purchases

After Checkout Emails That Turn Doubt Into Repeat Purchases

Oct 119 min read

Your Email List Isn’t the Problem Your Emails Might Be

Your Email List Isn’t the Problem Your Emails Might Be

Your Email List Isn’t the Problem Your Emails Might Be

Oct 119 min read

Keep Them Coming Back

Keep Them Coming Back

Keep Them Coming Back

Oct 35 min read

It's Cheaper to Keep 'Em When It's Easy to Reach 'Em

It's Cheaper to Keep 'Em When It's Easy to Reach 'Em

It's Cheaper to Keep 'Em When It's Easy to Reach 'Em

Oct 23 min read

Keep their attention. Build for retention with Dardee Deals.

Keep their attention. Build for retention with Dardee Deals.

Keep Their Attention. Build for Retention.

Aug 315 min read

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